Comments on: Talk to me in numbers – applying metrics to business success http://justindavies.wordpress.com/2007/02/13/talk-to-me-in-numbers-applying-metrics-to-business-success/ The essence of getting it right... Fri, 11 Apr 2008 16:08:48 +0000 http://wordpress.com/ hourly 1 By: justindavies http://justindavies.wordpress.com/2007/02/13/talk-to-me-in-numbers-applying-metrics-to-business-success/#comment-38 justindavies Thu, 01 Mar 2007 14:44:57 +0000 http://justindavies.wordpress.com/2007/02/13/talk-to-me-in-numbers-applying-metrics-to-business-success/#comment-38 Hi Kerry and thanks for the post. Both of the posts you have highlighted are excellent. Having spent over a decade in marketing, I also have seen the essence of the challenge in market definition - first mover advantage vs the market isn't defined etc. Thanks again Justin Hi Kerry and thanks for the post. Both of the posts you have highlighted are excellent. Having spent over a decade in marketing, I also have seen the essence of the challenge in market definition – first mover advantage vs the market isn’t defined etc.

Thanks again
Justin

]]> By: Kerry http://justindavies.wordpress.com/2007/02/13/talk-to-me-in-numbers-applying-metrics-to-business-success/#comment-36 Kerry Wed, 28 Feb 2007 18:03:21 +0000 http://justindavies.wordpress.com/2007/02/13/talk-to-me-in-numbers-applying-metrics-to-business-success/#comment-36 Strongly agree on the need for data-driven management. As you say "A person can provide any number of reasons, incredibly well argued, as to why their sales performance is off." People are rationalizing creatures. It is important to have mechanisms that guide us away from self-delusion. Two other recent posts make complementary points. First a great post on the "10 best ways to lie with metrics": http://scottmaxwell.wordpress.com/2007/02/23/10-best-ways-to-lie-with-metrics/ Second a post on how to rationalize your answer based on selectively picking your market (as opposed to selectively picking your metric): http://simplematterofsoftware.typepad.com/weblog/2007/02/fractal_geometr.html Strongly agree on the need for data-driven management.

As you say “A person can provide any number of reasons, incredibly well argued, as to why their sales performance is off.” People are rationalizing creatures. It is important to have mechanisms that guide us away from self-delusion.

Two other recent posts make complementary points.

First a great post on the “10 best ways to lie with metrics”:
http://scottmaxwell.wordpress.com/2007/02/23/10-best-ways-to-lie-with-metrics/

Second a post on how to rationalize your answer based on selectively picking your market (as opposed to selectively picking your metric):
http://simplematterofsoftware.typepad.com/weblog/2007/02/fractal_geometr.html

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